Newell Brands Inc. ($NWL) Stock Forecast: Down 5.6% Today

What is Newell Brands Inc.?

Newell Brands Inc. (NWL) is a consumer goods company recognized for its diverse range of products, which includes Coleman outdoor gear. The stock experienced a notable decline today within a general market downturn.

Why is Newell Brands Inc. going down?

NWL stock is down 5.6% on Mar 19, 2026 15:00

• NWL shares dropped for the fifth consecutive day, demonstrating stronger downward movement compared to the overall market, hinting at company-specific influences.
• Despite introducing inventive products like the Snap 'N Go collapsible hard cooler by Coleman, a brand owned by Newell Brands, the stock encountered difficulties resulting from reduced consumer demand affecting net and core sales.
• The company's cost-saving endeavors through a global productivity strategy that integrates automation and AI might not have been adequate to counterbalance the current sluggish consumer demand, contributing to the stock's downward trend.
• Investors eyeing NWL as a potentially undervalued prospect should keep a close watch on how the company's cost-cutting initiatives and product innovations impact its financial performance in the upcoming quarters.

NWL Price Chart

NWL Technical Analysis

NWL News

Newell Brands Inc. stock outperforms competitors despite losses on the day

Newell Brands Inc. (NWL) shares fell 2.34% to $3.76 on Wednesday, marking its fifth consecutive day of losses, despite outperforming the broader market downturn. The S&P 500 Index (SPX) dropped 1.36% and the Dow Jones Industrial Average (DJIA) fell 1.63% on the same dismal trading day.

https://www.marketwatch.com/data-news/newell-brands-inc-stock-outperforms-competitors-despite-losses-on-the-day-5eb99b1e-0dd5c7fff0b9?gaa_at=eafs&gaa_n=AWEtsqeSvUlWLTY_s5t5PiDd26QMsQhfKQcMP-H8-iD02kAFSAbh_eq9CQDu&gaa_ts=69bbb9c5&gaa_sig=F_6s6N8ZhL1f11oM9f3EkOZF19IXfFusZXD04QwM7c7u0L0Y5PCBo9-b5L9Xjl80YCnrl5VfGOdyJJDCynfjNA%3D%3D

Is Newell Brands (NWL) Share Slide Creating A Potential Opportunity For Investors?

Newell Brands (NWL) has experienced significant share price volatility but is currently considered undervalued according to Simply Wall St's analysis. Using both Discounted Cash Flow (DCF) and Price-to-Sales (P/S) models, the company appears to be trading below its intrinsic value. Investors are encouraged to consider these valuation methods and formulate their own investment narratives.

https://simplywall.st/stocks/us/consumer-durables/nasdaq-nwl/newell-brands/news/is-newell-brands-nwl-share-slide-creating-a-potential-opport

Coleman's new Snap 'N Go hard cooler collapses to one-third size

Coleman, a brand under Newell Brands (NYSE: NWL), has introduced Snap 'N Go, touted as the world's first collapsible hard cooler. This innovative cooler reduces to one-third of its size in under 10 seconds, offers up to 64 hours of cold retention, and is available in 35qt, 45qt, and 55qt sizes, starting at $199.99. The product targets modern outdoor enthusiasts who prioritize portability and space-saving solutions for various leisure activities and smaller living spaces.

https://www.stocktitan.net/news/NWL/coleman-unveils-snap-n-go-the-world-s-first-collapsible-hard-e7tdyj9a90yu.html

Coleman Unveils Snap 'N Go: The World's First Collapsible Hard Cooler*

Coleman, a brand under Newell Brands, has launched Snap 'N Go, the world's first collapsible hard cooler. This new product provides the durability and cold retention of a traditional hard cooler but collapses to one-third its size, addressing consumer demands for space-saving outdoor gear for casual, day-leisure activities. Available in three sizes and colors, the Snap 'N Go cooler aims to redefine outdoor recreation for a new generation of users.

https://finviz.com/news/337798/coleman-unveils-snap-n-go-the-worlds-first-collapsible-hard-cooler

Newell Brands: Will Reducing Expenses Balance Out Weak Consumer Demand?

Newell Brands is facing challenges due to weaker consumer demand, which led to declines in net and core sales in Q4 2025. In response, the company has launched a global productivity strategy, leveraging automation and AI to streamline operations and reduce overhead, aiming for significant annual savings and improved operating margins by 2026. Despite a projected earnings decline for the current fiscal year, Newell's stock has outperformed its industry recently, and earnings are expected to rebound in the following year.

https://www.bitget.com/amp/news/detail/12560605269161

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Newell Brands Inc. Price History

03.02.2026 - NWL Stock was down 5.1%

• The decrease in stake by Vanguard Group Inc. during Q3 may have contributed to the bearish movement in Newell Brands Inc. ($NWL) stock.
• Despite surpassing revenue estimates, the company's negative Q1 2026 EPS guidance indicates ongoing operational difficulties that are impacting the stock price.
• Anticipated gross cash tariff impact of $130 million for 2026 and efforts to counter this through sourcing strategies and productivity enhancements have raised concerns among investors about profitability and future growth prospects.
• The combination of varied analyst ratings, stake reductions by key investors, and challenges related to tariffs and operational performance collectively influenced the bearish market movement in Newell Brands Inc. ($NWL) today.

05.02.2026 - NWL Stock was down 5.3%

• Concerns have emerged among investors regarding the allocation of a significant number of Restricted Stock Units (RSUs) to top executives at Newell Brands. These concerns relate to potential share dilution and the company's financial well-being, which could be influencing the current market downturn.
• The CFO, Mark J. Erceg, engaged in insider trading activities, including the acquisition of a considerable amount of common shares through RSU conversion and the subsequent sale of shares to address tax obligations. This behavior may have introduced conflicting signals to the market, eroding investor confidence.
• Despite Newell Brands' stock outperforming its competitors on a day marked by losses, a persistent downward trajectory over three consecutive days, coupled with broader market declines, might be heightening negative sentiment and fueling selling pressure on NWL shares.
• The company's emphasis on granting RSUs to executives as part of long-term, performance-based compensation strategies, although potentially advantageous for talent retention and motivation, could be hinting at forthcoming challenges or uncertainties for Newell Brands. This cautious interpretation by investors is influencing their reactions to the company's stock.

19.02.2026 - NWL Stock was down 5.6%

• NWL shares dropped for the fifth consecutive day, demonstrating stronger downward movement compared to the overall market, hinting at company-specific influences.
• Despite introducing inventive products like the Snap 'N Go collapsible hard cooler by Coleman, a brand owned by Newell Brands, the stock encountered difficulties resulting from reduced consumer demand affecting net and core sales.
• The company's cost-saving endeavors through a global productivity strategy that integrates automation and AI might not have been adequate to counterbalance the current sluggish consumer demand, contributing to the stock's downward trend.
• Investors eyeing NWL as a potentially undervalued prospect should keep a close watch on how the company's cost-cutting initiatives and product innovations impact its financial performance in the upcoming quarters.

06.01.2026 - NWL Stock was up 5.4%

• The upcoming Q4 earnings release for Newell Brands, expected to show a 12.5% increase in EPS despite a 3.6% decrease in revenue, may have positively influenced investor confidence.
• The successful relaunch of the Chesapeake Bay Fragrance line and optimistic analyst projections for a turnaround in 2026 might have added to the positive sentiment surrounding Newell Brands.
• The collaboration with college running back Jeremiyah Love for Sharpie's S-Gel pens could have increased brand exposure and consumer interest, potentially impacting the stock price.
• Despite revenue challenges and a cautious market outlook, Newell Brands' cost-cutting efforts, strong brand performance, and appealing valuation may have boosted investor confidence, leading to the bullish market movement.

04.02.2026 - NWL Stock was up 7.2%

• The bullish movement in NWL stock is likely linked to the positive response to Graco's new car seat, highlighting the company's focus on product innovation and brand loyalty.
• Notable equity transactions by Newell Brands' executives, notably the acquisition of restricted stock units, may have inspired confidence in investors about the company's leadership and future trajectory.
• Despite recent performance challenges relative to peers, the market's favorable reception today indicates a shift in investor focus towards the company's strategic initiatives like the "Quantum Leap" AI program and innovation-led growth, rather than short-term stock movements.
• In summary, factors such as executive stock grants, new product introductions, and a strategic emphasis on efficiency and innovation likely underpinned the recent bullish movement in NWL stock.

06.00.2026 - NWL Stock was up 5.1%

• Ninety One UK Ltd acquired a significant stake in NWL, indicating confidence in the company's potential despite recent challenges.
• NWL, despite facing a Wall Street consensus "Hold" rating and price target reductions, has garnered investor interest due to strategic initiatives like simplifying its brand portfolio and reducing costs.
• The reinstatement of a dividend and the company's presence in lifestyle content may position NWL as a potential "comeback play" for patient investors, contributing to the recent bullish market movement.

29.00.2026 - NWL Stock was down 5.8%

• The bearish movement in NWL stock could be attributed to concerns about raw-material price volatility, potentially impacting the company's production costs and profit margins.
• Despite the positive outlook for the global cookware market, investors might be cautious about NWL's ability to navigate challenges such as geopolitical tensions and ore shortages, affecting its competitiveness in the industry.
• The market might be reacting to the potential impact of stricter PFAS regulations on NWL's product lines, leading to uncertainty about the company's future growth prospects in the cookware sector.

13.01.2026 - NWL Stock was up 5.1%

• The bullish trend in Newell Brands' stock was triggered by its announcement of participation in the 2026 CAGNY Conference, attracting investors' attention and boosting confidence in the company's future.
• Positive assessments and increased price target projections from analysts, including an elevated target set by Morgan Stanley, influenced the stock's upward trajectory, reflecting growing optimism regarding Newell Brands' outlook.
• Multiple Buy recommendations and raised price targets indicate a widespread belief among market analysts in the company's potential for expansion and increased value, thus propelling the stock price upwards.
• In summary, a mix of positive developments, analyst support, and higher price targets likely drove the bullish movement observed in Newell Brands' stock recently.

10.02.2026 - NWL Stock was up 5.2%

• The bullish movement in NWL today can be attributed to positive investor sentiment and confidence in the company's future, supported by increased stake by a major capital management firm and significant equity transactions by top executives. The news of strategic investments and leadership's commitment likely boosted market optimism, leading to the strong bullish movement in NWL.

08.00.2026 - NWL Stock was up 5.2%

• A positive trend was seen in NWL stock performance today, potentially influenced by the company's strategic emphasis on innovation and brand-building amidst significant challenges.
• Analysts hold differing opinions on NWL, with Canaccord Genuity maintaining a Buy recommendation due to management's confidence in the turnaround plan, while UBS suggests a more cautious approach until tangible performance improvements materialize.
• The company's cost-saving initiatives, including workforce reductions and store closures, aimed at addressing tariff expenses and softening demand, may have fostered investor belief in the stock's growth potential.
• Recent restructuring actions, like store closures and job cuts, forming part of a global productivity strategy to boost competitiveness and enhance long-term shareholder value, could have played a role in the favorable market sentiment towards NWL.

04.01.2026 - NWL Stock was up 5.2%

• Speculation about Newell Brands' upcoming earnings showing a year-over-year profit growth alongside reduced revenues might have positively impacted investor confidence.
• The collaboration between Sharpie and Grammy-nominated artist Teddy Swims during the Grammy Awards likely boosted brand visibility and consumer engagement, potentially bolstering investor trust in the company's marketing strategies.
• Despite revenue worries, the company's focus on streamlining and productivity initiatives leading to an anticipated increase in bottom-line earnings per share may have reassured investors about its profitability and operational effectiveness.
• The upcoming earnings report could be sparking enthusiasm and positivity among investors, especially if the results surpass expectations, driving the bullish movement in NWL stock.

10.11.2025 - NWL Stock was up 5.3%

• Institutional investors like RBF Capital LLC and Norges Bank have been increasing their stakes in NWL, signaling confidence in the company's future prospects despite challenges.
• The company's announcement of job cuts, store closures, and a focus on automation is seen as a strategic move to drive margin improvement and innovation, potentially boosting investor sentiment.
• Cooper Creek Partners Management LLC also significantly increased its stake in NWL, indicating growing interest from major players in the market.
• Despite recent analyst target cuts and a "Hold" consensus rating, the market responded positively to the company's cost-cutting measures and strategic realignment efforts, leading to the bullish movement in NWL's stock price today.