Spotify Technology S.A. ($SPOT) Stock Forecast: Down 6.1% Today

What is Spotify Technology S.A.?

SPOT (Spotify Technology) is a leading audio entertainment company, recognized for its music streaming services and podcast offerings. The stock faced a downward trend in today's market.

Why is Spotify Technology S.A. going down?

SPOT stock is down 6.1% on Feb 4, 2026 20:42

• Spotify's stock observed a 6% drop in the midst of a wider tech sell-off and concerns leading up to its Q4'25 earnings call. Investor apprehensions around subscriber growth, weakness in the advertising market, and higher expenses after Premium price adjustments contributed to the negative sentiment.
• An unusual options activity featured a predominance of bearish put options, signaling pessimism towards Spotify, with focus on a price range of $390.0 to $700.0.
• Despite short-term market fluctuations, Spotify's strategic measures like a variable-cost model, margin expansion, and bundling of audio content are supporting profitability. However, the stock's performance is critical given the impact of market volatility and advancements in AI on the company.
• Analysts are positive regarding Spotify's forthcoming earnings report, anticipating robust earnings growth and increased revenues for the quarter ending December 2025. The company's potential for revenue growth through subscription price hikes and enhanced advertising performance is viewed as crucial for future expansion in a maturing streaming industry.

SPOT Price Chart

SPOT Technical Analysis

SPOT News

Spotify stock sinks 6% in New York trade as tech rout deepens and Checkout.com deal lands

Spotify shares dropped abruptly by 6% due to a deepening tech rout and investor apprehension ahead of its Q4'25 earnings call. Despite a recent global acquiring partnership with Checkout.com aimed at streamlining subscription payments, investors are concerned about subscriber growth, advertising market weakness, and rising expenses, especially following recent Premium price updates. The current market volatility and rapid AI advancements add further pressure, making the upcoming earnings report critical for the stock's future performance.

https://ts2.tech/en/spotify-stock-sinks-6-in-new-york-trade-as-tech-rout-deepens-and-checkout-com-deal-lands/

Looking At Spotify Technology's Recent Unusual Options Activity

Deep-pocketed investors have shown a bearish interest in Spotify Technology (NYSE: SPOT) through unusual options activity, with a significant majority of put options indicating a negative outlook. A total of 23 extraordinary options activities were observed, predominantly bearish, with investors eyeing a price range of $390.0 to $700.0. Despite this, five market experts maintain a positive outlook on SPOT with a consensus target price of $732.0.

https://www.benzinga.com/insights/options/26/02/50376757/looking-at-spotify-technologys-recent-unusual-options-activity

The Sound of Money: How Spotify Turned Audio Into Profit Power

Spotify (NYSE: SPOT) is proving to be a dominant force in the audio entertainment sector, successfully decoupling its financial performance from the struggles of video streaming services. While its stock has seen a recent dip, Spotify's shift to a variable-cost model, expanding margins, and strategic bundling of music, podcasts, and audiobooks are driving strong profitability. The company's unique position as a utility, coupled with minimal churn after price increases and a savvy approach to video content through partnerships, indicates a robust long-term growth trajectory amidst short-term market fluctuations.

https://finviz.com/news/299307/the-sound-of-money-how-spotify-turned-audio-into-profit-power

Spotify (SPOT) Reports Next Week: Wall Street Expects Earnings Growth

Spotify (SPOT) is projected to announce strong earnings growth next week, with a year-over-year increase in earnings and higher revenues for the quarter ended December 2025. Analysts anticipate quarterly earnings of $2.95 per share, representing a 56.9% rise, and revenues of $5.16 billion, up 14%. The company's Zacks Earnings ESP of +12.83% combined with a Zacks Rank #3 suggests a likely earnings beat.

https://finviz.com/news/297661/spotify-spot-reports-next-week-wall-street-expects-earnings-growth

Analyst sees mature streaming market, but pricing could drive Spotify Technology SA (SPOT) growth

The streaming market is maturing, with growth increasingly dependent on price increases rather than subscriber additions for platforms like Spotify. An analyst from Bank of America Securities initiated coverage on Spotify with a Neutral rating, suggesting that while the platform has a strong market position, its user growth is slowing. Future revenue expansion is expected to come primarily from raising subscription prices and improving advertising performance.

https://www.msn.com/en-us/money/savingandinvesting/analyst-sees-mature-streaming-market-but-pricing-could-drive-spotify-technology-sa-spot-growth/ar-AA1Vk1hW?ocid=finance-verthp-feeds

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Spotify Technology S.A. Price History

08.00.2026 - SPOT Stock was down 5.1%

• Spotify's incorporation of listening activity in messages and the enhancement of creator monetization tools reflect efforts to enrich user experience and attract more content creators.
• Despite these advancements, the stock saw a 3.3% decline amid uncertainties about upcoming earnings and concerns regarding subscriber growth and pricing strategies.
• Market fluctuations may also be linked to broader economic factors like the anticipation of the U.S. nonfarm payrolls, contributing to investor caution towards high-growth tech stocks, including Spotify.

09.11.2025 - SPOT Stock was up 5.1%

• Spotify's strong bullish movement today is a result of its effective execution-driven strategy, utilizing AI-powered efficiency and product innovation to boost user and subscriber numbers.
• The company's profitability in 2024, strategic price adjustments, and continuous product innovation have all contributed to its positive market performance.
• Despite challenges like competition, advertising revenue fluctuations, and regulatory pressures, Spotify's Q3 2025 record revenue, operating income, and free cash flow indicate significant growth potential with sustained execution.
• Investors show optimism towards Spotify's ability to adapt to the changing audio landscape and make the most of its strong market position, reflecting in today's bullish market movement.

05.00.2026 - SPOT Stock was up 2.8%

• Spotify's bullish movement today could be attributed to the optimistic outlook provided by Wall Street analysts, projecting a potential upside of 32.1% based on short-term price targets.
• The company's announcement of new features like lossless audio and efforts to combat piracy through disabling user accounts may have instilled confidence in investors regarding Spotify's commitment to enhancing user experience and protecting intellectual property rights.
• Despite a slight dip in the stock price influenced by subdued year-end trading and market anticipation of the Federal Reserve's December meeting minutes, Spotify's overall growth trajectory and strategic initiatives continue to position it as a promising investment opportunity.
• Investors are eagerly awaiting Spotify's fourth-quarter earnings release, scheduled for February 10th, which could provide further insights into the company's financial performance and future growth prospects.

13.10.2025 - SPOT Stock was up 5.0%

• SPOT stock experienced a strong bullish movement today.
• The information on Spotify's outperformance over the past 5 years and its average annual return of 21.05% could have boosted investor confidence in the stock.
• The mention of options traders showing interest in SPOT stock might indicate a positive sentiment and potential future price appreciation.
• Overall, positive market sentiment, coupled with the company's strong historical performance, likely contributed to the bullish movement in SPOT stock today.

09.11.2025 - SPOT Stock was up 6.7%

• The expansion of Spotify's music video feature to users in the US and Canada is viewed positively, enhancing user engagement and competing with platforms like YouTube, potentially attracting more subscribers.
• Despite worries about valuation and execution inconsistencies, Spotify's Q3 2025 solid revenue growth and strategic pricing adjustments, including a planned premium price hike in Q1 2026, suggest a focus on boosting profitability and long-term sustainability.
• Spotify's successful venture into podcasts and audiobooks, alongside aggressive AI integration and strategic pricing strategies, position the company for future growth and profitability amid a competitive audio streaming landscape.
• Despite challenges such as declining ad-supported revenue and regulatory pressures, Spotify's commitment to innovation and user engagement indicates a promising future in the evolving music streaming industry.

03.01.2026 - SPOT Stock was down 7.6%

• Despite expectations of strong earnings growth and revenue increase for Spotify, the stock experienced a bearish movement.
• The market reacted negatively possibly due to concerns about the company's reliance on raising subscription prices for revenue expansion in a maturing streaming market.
• Additionally, the pullback in Spotify's stock price could be attributed to technical factors such as trading below its SMA50 and RSI moving into overbought territory, signaling a bearish trend.
• Investors might be cautious about the company's ability to sustain growth solely through pricing strategies, leading to a sell-off in the stock.

03.01.2026 - SPOT Stock was down 4.7%

• The bearish movement in Spotify's stock price today can be attributed to negative pressures such as trading below its SMA50 and RSI moving into overbought territory, indicating a pullback in the short term.
• Despite Spotify's strong Q3 2025 financial performance and its position as a dominant player in the music streaming market, the market may be reacting to concerns about the company's ability to drive growth primarily through raising subscription prices rather than expanding its subscriber base.
• Spotify representing one-third of the music industry's total recorded revenue in 2025 showcases its market dominance, but investors might be cautious about the sustainability of its growth trajectory amidst a maturing streaming market.
• Overall, the market movement suggests that investors are weighing the potential of Spotify's pricing strategies to drive future revenue growth against concerns about market saturation and short-term technical indicators leading to the bearish trend.

04.10.2025 - SPOT Stock was down 6.0%

• Despite surpassing market expectations in its third-quarter 2025 results, Spotify's stock witnessed a decline.
• The increase in Spotify's stock value post-earnings announcement possibly triggered profit-taking actions by investors, resulting in a temporary stock price drop.
• An ongoing class action lawsuit against Spotify by RBX over alleged streaming irregularities may have instigated investor concerns, impacting market sentiment negatively.
• In conclusion, while Spotify maintains a robust financial performance and promising growth outlook, short-term market movements and legal disputes could have influenced today's bearish stock performance.

04.01.2026 - SPOT Stock was down 6.1%

• Spotify's stock observed a 6% drop in the midst of a wider tech sell-off and concerns leading up to its Q4'25 earnings call. Investor apprehensions around subscriber growth, weakness in the advertising market, and higher expenses after Premium price adjustments contributed to the negative sentiment.
• An unusual options activity featured a predominance of bearish put options, signaling pessimism towards Spotify, with focus on a price range of $390.0 to $700.0.
• Despite short-term market fluctuations, Spotify's strategic measures like a variable-cost model, margin expansion, and bundling of audio content are supporting profitability. However, the stock's performance is critical given the impact of market volatility and advancements in AI on the company.
• Analysts are positive regarding Spotify's forthcoming earnings report, anticipating robust earnings growth and increased revenues for the quarter ending December 2025. The company's potential for revenue growth through subscription price hikes and enhanced advertising performance is viewed as crucial for future expansion in a maturing streaming industry.

16.00.2026 - SPOT Stock was down 5.1%

• Spotify's stock underwent a notable bearish trend, dropping by 2.9% and 3.5% in afternoon trading after disclosing a $1 increase in its U.S. Premium subscription fee to $12.99, effective from February.
• Concerns arise among investors regarding possible subscriber attrition due to the price adjustment, especially with the imminent earnings update on February 10. Analysts will closely track the impact on subscriber retention and overall revenue.
• While the price hike aims to enhance revenue per user and bolster profitability, market response indicates reservations about the company's ability to sustain its subscriber base amid heightened subscription expenses.
• The early uptrend in Spotify shares post-announcement reflects initial investor confidence in response to the price revision. However, the subsequent decline in trading hours indicates persistent uncertainties surrounding potential ramifications on the company's financial performance.

14.09.2025 - SPOT Stock was up 1.7%

• The bullish movement in Spotify's stock today can be attributed to the positive sentiment from Wall Street analysts, who have given the stock a Buy rating. This optimism has likely attracted investors to buy into the stock, driving up its price.
• Despite a dip in the overall market, Spotify managed to gain +1.73% in the most recent trading session, showcasing its resilience and attractiveness to investors.
• Spotify's participation in the Elevate Festival in Toronto, where it highlighted its focus on putting listeners in control and promoting consumer choice, might have also contributed to the positive market sentiment surrounding the stock. This emphasis on user experience and consumer empowerment could have resonated well with investors, leading to increased interest in the company's shares.

20.10.2025 - SPOT Stock was down 5.3%

• The uptick in short interest for Spotify Technology SA reflects a growing bearish sentiment among investors, resulting in negative pressure on the stock price.
• The surge in short interest may stem from concerns regarding the company's growth prospects, competition in the music streaming sector, or broader market conditions impacting technology stocks.
• Investors appear to be adopting a more restrained stance towards Spotify Technology SA, prompting selling activity and contributing to the bearish trend in the stock price today.