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Intuit Inc. ($INTU) Stock Forecast: Up 5.5% Today

Morpher AI identified a bullish signal. The stock price may continue to rise based on the momentum of the good news.

What is Intuit Inc.?

Intuit Inc. (INTU) is a leading financial software company known for products like QuickBooks and TurboTax. The company has a strong market presence in providing financial management solutions for individuals and businesses.

Why is Intuit Inc. going up?

INTU stock is up 5.5% on Mar 5, 2026 14:50

  • Intuit's bullish movement today can be attributed to:
  • Strong quarterly earnings, surpassing expectations with $4.15 EPS and $4.65 billion in revenue, along with optimistic guidance for Q3 and FY2026.
  • Increased institutional confidence as seen in Crossmark Global Holdings Inc., Norges Bank, and Vanguard raising their stakes in the company.
  • Despite insider selling, the overall positive sentiment from institutional investors and analysts has boosted the stock.
  • The market's reaction to Intuit's earnings and future outlook was positive, with the after-hours dip potentially being influenced by broader sector concerns around AI disruption rather than specific company issues.

INTU Price Chart

INTU Technical Analysis

INTU News

Intuit Inc. $INTU Shares Bought by Crossmark Global Holdings Inc.

Crossmark Global Holdings Inc. increased its stake in Intuit Inc. by 15.8% to 47,629 shares, while other institutional investors like Norges Bank and Vanguard પણ raised their holdings, leading to 83.66% institutional ownership. Intuit reported strong quarterly earnings, beating expectations with $4.15 EPS and $4.65 billion in revenue, and provided optimistic guidance for Q3 and FY2026. Despite this institutional confidence and positive analyst ratings, company insiders have been net sellers, with the CEO and CFO selling significant shares recently.

https://www.marketbeat.com/instant-alerts/filing-intuit-inc-intu-shares-bought-by-crossmark-global-holdings-inc-2026-03-05/

0 News Article Image Intuit Inc. $INTU Shares Bought by Crossmark Global Holdings Inc.

Dimensional Fund Advisors LP Grows Stock Position in Intuit Inc. $INTU

Dimensional Fund Advisors LP increased its stake in Intuit Inc. (NASDAQ:INTU) by 4.7% in the third quarter, now holding 609,844 shares valued at $416.5 million. This growth comes as institutional investors collectively own about 83.66% of Intuit's stock. The company recently reported strong Q3 earnings, beating analyst estimates, and announced a new partnership with Anthropic to integrate customizable AI agents for mid-market automation.

https://www.marketbeat.com/instant-alerts/filing-dimensional-fund-advisors-lp-grows-stock-position-in-intuit-inc-intu-2026-03-05/

1 News Article Image Dimensional Fund Advisors LP Grows Stock Position in Intuit Inc. $INTU

Amova Asset Management Americas Inc. Sells 20,964 Shares of Intuit Inc. $INTU

Amova Asset Management Americas Inc. decreased its stake in Intuit Inc. (NASDAQ:INTU) by 29.2% in the third quarter, selling 20,964 shares. The firm's remaining 50,938 shares were valued at approximately $34.77 million. This move comes amidst other institutional investors increasing their positions and recent insider selling by Intuit's director and CEO.

https://www.marketbeat.com/instant-alerts/filing-amova-asset-management-americas-inc-sells-20964-shares-of-intuit-inc-intu-2026-03-05/

2 News Article Image Amova Asset Management Americas Inc. Sells 20,964 Shares of Intuit Inc. $INTU

Intuit: We Lower Moat Rating, Cut Fair Value Estimate on Reduced Certainty Around AI

Morningstar has lowered its economic moat rating for Intuit (INTU) from wide to narrow and adjusted its fair value estimate to $495 from $535, citing reduced certainty due to potential AI disruption. While Intuit still benefits from switching costs, the rapid expansion of AI capabilities could challenge its competitive advantages. Despite these adjustments, shares are considered moderately undervalued, with further growth potential if the market overcomes AI-related fears and Intuit executes its AI playbook effectively through price increases and customer acquisition.

https://www.morningstar.com/stocks/intuit-we-lower-moat-rating-cut-fair-value-estimate-reduced-certainty-around-ai

3 News Article Image Intuit: We Lower Moat Rating, Cut Fair Value Estimate on Reduced Certainty Around AI

Intuit Inc. (INTU) Posts Strong Earnings Amid Sector-Wide AI Concerns

Intuit Inc. (INTU) reported strong Q2 FY2026 earnings, beating revenue and EPS expectations, and reaffirmed its full-year guidance. Despite the positive results, the stock experienced an after-hours dip, which TD Cowen attributed to broader investor concerns about AI disruption in the software sector, rather than company-specific issues, calling these fears "overdone." The company's board also approved a quarterly dividend of $1.20 per share.

https://finviz.com/news/330253/intuit-inc-intu-posts-strong-earnings-amid-sector-wide-ai-concerns

4 News Article Image Intuit Inc. (INTU) Posts Strong Earnings Amid Sector-Wide AI Concerns

Intuit Inc. Price History

23.01.2026 - INTU Stock was down 5.4%

  • The stock hit a 52-week low, reflecting broader market pressures on technology stocks and a year-to-date drop of 42%, leading to investor concerns and selling pressure.
  • Analysts have mixed views on Intuit, with some lowering price targets due to AI concerns, while others remain optimistic about its potential and strategic expansions.
  • The expanded partnership with Wix to offer integrated solutions for small businesses may not have been enough to offset the overall market sentiment and concerns about the company's future growth prospects.
  • Despite positive developments like new product expansions and partnerships, the bearish movement suggests that investors are focusing more on the company's current challenges and market conditions.

23.01.2026 - INTU Stock was down 5.7%

  • The stock saw a significant 5.5% decline to close at $360.35, attributed to an analyst downgrade by Barclays, reducing the price target from $785 to $540.
  • Noteworthy insider selling activity involved the offloading of 388,464 shares valued at $255.5 million in the last quarter, influencing negative market sentiment.
  • Some analysts maintain a positive outlook, with an "Outperform" rating, citing Intuit's potential and strategic initiatives like the collaboration with Wix to enhance financial management and online presence for small businesses.
  • Various factors, including general market pressures on tech stocks, AI integration concerns, and divergent analyst opinions, contributed to today's bearish movement in Intuit's stock.

24.01.2026 - INTU Stock was up 5.1%

  • The bullish movement in Intuit Inc. (INTU) today seems to be linked to:
  • Positive market sentiment towards the company's AI strategy expansion with the Enterprise Suite push targeting mid-market organizations.
  • Notable institutional investors like Vanguard Group Inc. and Norges Bank adjusting their positions, suggesting confidence in the company's future.
  • Despite some price target adjustments by analysts, the overall consensus remains a "Moderate Buy" with an average target of $736.59, demonstrating sustained investor interest.
  • The recent 5.5% decline in INTU shares could be a brief market correction, likely influenced by profit-taking or temporary market fluctuations, rather than an indication of the company's long-term potential.

11.01.2026 - INTU Stock was down 7.8%

  • The launch of a new AI-powered Construction Edition for the Intuit Enterprise Suite, targeting the $2 trillion construction industry, showcases the company's strategic expansion efforts towards specific market segments.
  • Concerns around AI technology and mixed analyst projections have contributed to the bearish movement in Intuit's stock, despite positive product developments.
  • Actions by institutional investors, with Rhumbline Advisers increasing their stake and ING Groep NV reducing theirs, indicate varying market sentiments towards Intuit, further adding to the volatility and downward pressure on the stock price.
  • Market uncertainties, AI-related worries, and differing analyst sentiments have likely fueled the downward trend in Intuit's stock today, despite the company's endeavors to improve its product offerings and market reach.

25.01.2026 - INTU Stock was up 5.2%

  • INTU stock showed a strong bullish movement, likely driven by an expanded partnership with Wix. The integration with Google Search and Google AI Mode for instant bookings has the potential to boost Intuit's business and revenue.
  • The decrease in stake by Napean Trading & Investment Co Singapore PTE Ltd in Intuit may have initially caused some uncertainty in the market. However, the positive sentiment from the partnership news outweighed this.
  • The bullish market movement could also be attributed to positive job growth data in the U.S., signifying a strengthening economy that could benefit companies like Intuit.
  • Despite Oracle's risk factors impacting the tech sector sentiment, Intuit's positive developments contributed to the stock's bullish trend amid broader market conditions.

25.01.2026 - INTU Stock was up 5.4%

  • Intuit experienced a surge in its stock value today due to partnering with Anthropic to incorporate AI agents into its platform, enhancing financial tools and services for businesses.
  • Through this collaboration, Intuit can provide tailored AI experiences, potentially attracting more users and boosting product engagement.
  • Analysts see Intuit as a strong player in the AI field, amid a recent software market downturn, signaling investor trust in the company's strategic shift towards AI integration.
  • The market's optimistic reaction to Intuit's AI advancements mirrors the increasing adoption of technology in financial services, positioning the company for sustained growth and market strength.

26.01.2026 - INTU Stock was up 5.1%

  • Intuit experienced a notable increase in its stock price today, following the release of its Q2 FY2026 earnings report. The report surpassed analyst expectations, showcasing substantial revenue growth and increased EPS driven by its generative AI strategy.
  • The rise in stake by institutional investors like US Bancorp DE and Mitsubishi UFJ Asset Management Co. Ltd. might have influenced the positive market sentiment, suggesting confidence in Intuit's long-term growth prospects despite varied analyst sentiment and insider selling activities.
  • The partnership formed with Anthropic to create customizable AI agents for QuickBooks and TurboTax has garnered positive feedback from analysts, further strengthening Intuit's AI roadmap and potentially attracting more investors to the stock.
  • Despite encountering challenges including insider selling, a surge in short interest, and analyst downgrades, Intuit's robust earnings performance and emphasis on AI innovation appear to have overshadowed these concerns, propelling the stock price upwards.

26.01.2026 - INTU Stock was up 12.0%

  • The rise in INTU stock today is believed to be linked to TD Asset Management Inc.'s increased stake, demonstrating confidence in the company's long-term outlook despite existing challenges.
  • Despite uncertainties regarding AI disruption and slower core software growth, the company's robust fundamentals and historical performance during market downturns likely instilled investor confidence, prompting the positive market trend.
  • A partnership with Wix.com to expedite AI integration in finance and website tools may have also played a role in the positive sentiment, highlighting strategic growth potential and improved user engagement.

04.02.2026 - INTU Stock was up 5.1%

  • The strong bullish movement in Intuit Inc. (INTU) can be attributed to several factors:
  • Despite some institutional investors reducing their stake in the company, overall market sentiment remains positive as evidenced by other hedge funds increasing their positions.
  • Intuit's recent strong quarterly earnings report, beating analyst estimates and announcing a dividend, likely boosted investor confidence in the stock.
  • The consistent history of beating earnings expectations and the anticipation of the upcoming earnings release in May could have also contributed to the bullish momentum.
  • The underperformance compared to market competitors despite the daily gains may be due to the broader market downturn, where the S&P 500 Index and Dow Jones Industrial Average experienced declines. This relative underperformance could be a result of investors seeking safer havens during market uncertainties, impacting Intuit's gains.

18.01.2026 - INTU Stock was up 5.0%

  • Intuit stock has been on a downward trend, falling 10% in the last 30 days, trading near its 52-week low.
  • Despite the recent decline, there is optimism surrounding the company's future prospects, with a valuation model suggesting a significant upside potential of 55.7% to reach $622 by 2026.
  • The upcoming earnings report on February 26 will be crucial for investors, as they await insights on the impact of AI on demand and pricing, as well as the performance of consumer tax filing and small-business products.
  • The market movement could be attributed to investors reevaluating the company's long-term growth potential and the anticipation of positive developments in the upcoming earnings call.

18.01.2026 - INTU Stock was up 5.3%

  • Intuit (INTU) experienced a strong bullish movement today, despite recent declines in its stock price.
  • The bullish trend can be attributed to the expansion of its partnership with Wix.com, allowing for a more integrated experience for small businesses and enhancing its AI-powered financial tools.
  • The collaboration with Fourlane to provide Intuit Enterprise Suite to mid-market firms also contributed to the positive market sentiment, showcasing Intuit's efforts to scale businesses through AI-driven insights and automation.
  • The broader sell-off in the software sector due to investor fears of AI disrupting traditional SaaS business models and headwinds from a stronger-than-expected U.S. jobs report did not seem to significantly impact Intuit's bullish movement today.

05.02.2026 - INTU Stock was up 5.5%

  • Intuit's bullish movement today can be attributed to:
  • Strong quarterly earnings, surpassing expectations with $4.15 EPS and $4.65 billion in revenue, along with optimistic guidance for Q3 and FY2026.
  • Increased institutional confidence as seen in Crossmark Global Holdings Inc., Norges Bank, and Vanguard raising their stakes in the company.
  • Despite insider selling, the overall positive sentiment from institutional investors and analysts has boosted the stock.
  • The market's reaction to Intuit's earnings and future outlook was positive, with the after-hours dip potentially being influenced by broader sector concerns around AI disruption rather than specific company issues.
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Disclaimer
Morpher is not liable for the content of the AI investment insights. Like most GPT-powered tools, these summaries may contain AI hallucinations and inaccurate information. Morpher is not presenting you with any investment advice. All investments involve risk, and the past performance of a security, industry, sector, market, or financial product does not guarantee future results or returns. Investors are fully responsible for any investment decisions they make. Such decisions should be based solely on an evaluation of their financial circumstances, investment objectives, risk tolerance, and liquidity needs. These summaries do not constitute investment advice.