Estee Lauder Companies Inc. (The) ($EL) Stock Forecast: Down 5.2% Today

What is Estee Lauder Companies Inc. (The)?

e.l.f. Beauty (ELF) is a cosmetics company renowned for its budget-friendly and fashionable makeup offerings. The personal care industry has seen varied performance recently, with some companies faring well while others encounter difficulties.

Why is Estee Lauder Companies Inc. (The) going down?

EL stock is down 5.2% on May 19, 2026 16:10

• Analysts projected a 27.7% increase in revenue year-on-year for e.l.f. Beauty (ELF) in Q1, yet the stock plummeted by 18.9%, indicating significant underperformance.
• Companies in the personal care sector, such as USANA and Estée Lauder, have demonstrated positive outcomes, although ELF appears to be adversely affected by overall market sentiment.
• The allocation of stock units to directors at peer company Estée Lauder (EL) as part of their remuneration might have influenced market perceptions, potentially contributing to a bearish trend for ELF.
• The reduction in stock prices for personal care companies following earnings reports, despite exceeding revenue expectations, implies a broader market influence impacting the performance of ELF.

EL Price Chart

EL Technical Analysis

EL News

What To Expect From e.l.f. Beauty’s (ELF) Q1 Earnings

e.l.f. Beauty (ELF) is set to report its Q1 earnings this Wednesday, with analysts expecting a 27.7% year-on-year revenue growth. The company has a strong track record of beating revenue estimates, and peer results from USANA and Estée Lauder showed positive performance in the personal care segment. Despite a general underperformance of personal care stocks and a recent 18.9% drop for ELF, the average analyst price target suggests significant upside from its current share price.

https://www.tradingview.com/news/stockstory:9866fc643094b:0-what-to-expect-from-e-l-f-beauty-s-elf-q1-earnings/

Estee Lauder (EL) director receives 420 Stock Units in lieu of cash fees

Estee Lauder Companies Inc. director Paul J. Fribourg was granted 420.4000 Stock Units (cash payout) on May 15, 2026, as a compensation award in lieu of cash fees for his board services. Each unit is tied to the value of one Class A Common Stock share. Following this grant, Fribourg's reported balance in these stock units is 41489.0500, which will be paid out in cash on the first business day of the calendar year after his directorship ends.

https://www.stocktitan.net/sec-filings/EL/form-4-estee-lauder-companies-inc-insider-trading-activity-a54bb5edfc30.html

Barry Sternlicht (EL) receives 336 deferred Stock Units as Estee Lauder director pay

Estee Lauder Companies director Barry S. Sternlicht received 336.320 deferred Stock Units, valued at $80.28 per unit, as compensation for his quarterly board and committee retainers. These units, which will be paid out in cash after his directorship ends, bring his total direct holdings to 47,413.020 stock units. This transaction represents deferred compensation rather than a direct stock purchase or sale, linking his compensation to the Class A Common Stock's value.

https://www.stocktitan.net/sec-filings/EL/form-4-estee-lauder-companies-inc-insider-trading-activity-c7c6974c5e2e.html

Estee Lauder (NYSE: EL) director granted 336 stock units as board pay

Estee Lauder director Eric Louis Zinterhofer was granted 336.32 stock units as part of his board compensation, replacing cash fees. These units, valued at $80.28 each, will be settled in cash based on the value of Class A Common Stock upon the termination of his board service, increasing his total holdings to 1,977.55 units. This transaction is categorized as an acquisition rather than an open-market purchase.

https://www.stocktitan.net/sec-filings/EL/form-4-estee-lauder-companies-inc-insider-trading-activity-f4824409bb4c.html

Q1 Earnings Outperformers: Inter Parfums (NASDAQ:IPAR) And The Rest Of The Personal Care Stocks

This article reviews the Q1 earnings performance of personal care stocks, highlighting Inter Parfums (IPAR) as an outperformer despite a mixed quarter, USANA (USNA) with strong metrics, and Herbalife (HLF) as the weakest. It notes that personal care companies generally had a strong Q1 in terms of revenue beats, but share prices have seen a decline post-earnings. The piece also briefly touches on shifting market psychology from AI fears to geopolitical risks.

https://stockstory.org/us/stocks/nasdaq/ipar/news/earnings/q1-earnings-outperformers-inter-parfums-nasdaqipar-and-the-rest-of-the-personal-care-stocks

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Estee Lauder Companies Inc. (The) Price History

01.04.2026 - EL Stock was up 3.9%

• Compliance with Nasdaq's minimum bid price requirement and positive momentum likely boosted investor confidence in the tech sector, positively impacting EL's stock.
• nVent Electric's strong quarterly results and investor call may have generated optimism in the industrial sector, leading to a broader positive sentiment in the market and benefiting EL's stock price.
• Lawsuits against financial giants may have caused investors to seek alternative investments, potentially driving funds towards stocks like EL.
• Procter & Gamble's mixed earnings report, with revenue growth but margin erosion, could have prompted investors to diversify their portfolios, contributing to the bullish movement in EL's stock as a potential safer investment option.

24.02.2026 - EL Stock was down 11.4%

• Estee Lauder's stock experienced a strong bearish movement following news of potential merger talks with Puig, causing a pessimistic forecast and a lower price target from Wells Fargo.
• Despite slightly beating quarterly EPS estimates and providing FY26 guidance, the stock dropped 7-8%, leading to mixed analyst opinions and institutional investors adjusting their positions.
• The bearish trend could be attributed to uncertainty surrounding the potential merger and the pessimistic forecast, impacting investor sentiment and driving the stock price down.

01.04.2026 - EL Stock was up 6.2%

• The stock of Estée Lauder showed a strong bullish trend, possibly influenced by favorable market sentiment and strong financial performance.
• Legal challenges related to data collection and sharing did not have a significant impact on investor confidence.
• Despite a settlement related to a data breach affecting Canadians, the stock demonstrated resilience and gained momentum.
• Veronique Gabai-Pinsky's appointment as Bath & Body Works' chief brand & product officer may have positively influenced market sentiment, indicating a focus on innovation and brand rejuvenation within the company's range.

02.03.2026 - EL Stock was down 5.2%

• EL's stock witnessed a significant downward movement recently.
• The company's unveiling of a multi-year Profit Recovery and Growth Plan, which includes substantial restructuring costs, likely influenced investor worries and the stock's decline.
• Despite EL's steadfast dedication to brand investments and strong position in the beauty sector, concerns over the disclosed restructuring expenses might have overshadowed positive factors.
• The general market instability due to geopolitical tensions following recent statements on escalating actions against Iran by President Trump might have further intensified the downward trajectory of EL's stock.

26.02.2026 - EL Stock was down 5.3%

• The stock of Estée Lauder Cos. exhibited noticeable downward movement today.
• Despite encountering difficulties related to a decrease in the luxury market and demand issues in China, the company is implementing strategic changes and enhancing efficiency.
• Factors such as declining demand in crucial markets and heavy dependence on the Chinese market are affecting the company's performance and prompting investors to sell off shares.
• The cosmetics industry as a whole is facing a challenging outlook, marked by reduced consumer expenditure and increased operational expenses, impacting profit margins. However, certain companies are well-prepared due to their emphasis on digital capabilities and innovation.

02.03.2026 - EL Stock was down 8.4%

• Estée Lauder outlines a significant restructuring cost range as part of its Profit Recovery and Growth Plan, leading to investor concerns about short-term financial impact.
• Despite the company's unrelenting commitment to brand spending and competitive edge, the market reacted negatively to the restructuring charges, reflecting uncertainties about the execution of the plan.
• Trade ideas on EL varied from bearish technical indicators to bullish perspectives based on recovery and potential breakouts, indicating mixed sentiments among traders.
• The bearish movement could be attributed to investor reactions to the restructuring plan and uncertainties surrounding its implementation, overshadowing the company's long-term competitive advantages and brand strength.

02.03.2026 - EL Stock was down 6.7%

• Today's bearish movement in EL stock can be attributed to the following factors:
• Estée Lauder outlining a significant restructuring cost range of $1.2–$1.6 billion as part of its Profit Recovery and Growth Plan. This news of expected charges for workforce reductions and operational reorganizations may have spooked investors, leading to a negative sentiment towards the stock.
• Despite the company's unrelenting commitment to brand spending and maintaining a competitive edge, the hefty restructuring costs and uncertainties surrounding the implementation of the plan could have raised concerns among investors about the company's short-term profitability and operational efficiency.
• The mixed trade ideas from traders on TradingView, with some expressing bearish outlooks based on technical indicators and others presenting bullish perspectives, might have added to the volatility and selling pressure on the stock as investors weighed the different viewpoints and potential implications for Estée Lauder's future performance.

19.04.2026 - EL Stock was down 5.2%

• Analysts projected a 27.7% increase in revenue year-on-year for e.l.f. Beauty (ELF) in Q1, yet the stock plummeted by 18.9%, indicating significant underperformance.
• Companies in the personal care sector, such as USANA and Estée Lauder, have demonstrated positive outcomes, although ELF appears to be adversely affected by overall market sentiment.
• The allocation of stock units to directors at peer company Estée Lauder (EL) as part of their remuneration might have influenced market perceptions, potentially contributing to a bearish trend for ELF.
• The reduction in stock prices for personal care companies following earnings reports, despite exceeding revenue expectations, implies a broader market influence impacting the performance of ELF.

31.02.2026 - EL Stock was up 5.0%

• The positive news surrounding OLAY, a key brand under Procter & Gamble, announcing a breakthrough in cell adhesion technology, contributed to the bullish movement in EL stock today. This advancement not only enhances OLAY's product offerings but also instills confidence in Estee Lauder Companies Inc.'s innovative capabilities and growth potential.
• The amendment filed by Vanguard, indicating 0 shares and 0% ownership in EL, may have also influenced the positive sentiment, hinting at a restructuring within the company that could be seen favorably by the market.
• The market positively reacted to the technological advancements in products and strategic realignment within EL, leading to an increase in the stock price amid favorable industry developments.

17.03.2026 - EL Stock was up 5.2%

• An acquisition in the health and beauty sector by Unilever may boost overall sentiment towards beauty companies like Estee Lauder.
• The appointment of Tiffany Zack, previously at Estee Lauder, as Director of Sustainability at Baxter, could indirectly benefit Estee Lauder due to her strong sustainability and corporate responsibility background.
• Herbalife's recent valuation assessment and notes offering may have underscored growth potential in the health and wellness industry, indirectly impacting companies like Estee Lauder positively.
• With Anne-Isabelle Choueiri, who has ties to Estee Lauder, taking on the role of Chief Transformation Officer at WPP PLC, industry innovation and technology integration may be on the rise, which could benefit companies like Estee Lauder.

27.02.2026 - EL Stock was down 5.3%

• Vanguard Group's amended filing, showing 0 beneficial shares and 0% ownership in Estee Lauder Companies Inc., potentially created uncertainty among investors, prompting a sell-off of EL stock.
• Despite positive performance from Ulta Beauty Inc. and endorsement from Jim Cramer, Estee Lauder Cos. is under pressure due to a slowdown in the luxury market, particularly in China, impacting EL stock negatively.
• Investor apprehensions about Estee Lauder's dependence on the Chinese market have surfaced, impacting EL stock amidst challenges in adapting to weakening demand in crucial markets.
• Positive developments related to Pan American Silver Corp.'s expansion strategy may have diverted investor focus from EL stock, contributing to its bearish movement.

06.04.2026 - EL Stock was up 5.6%

• EL experienced a bullish market movement following positive Q1 earnings and revenue results, along with strong FY2026 guidance.
• Wells Fargo & Company's positive forecast and price target increase from $75 to $85 contributed to the stock's upward momentum.
• The company's ability to exceed expectations and attract increased institutional ownership further fueled investor confidence in EL's growth prospects.
• In contrast, concerns surrounding competitors facing class action lawsuits and revenue challenges may have diverted attention to EL, boosting its performance.