Equifax Inc. ($EFX) Stock Forecast: Down 5.5% Today

What is Equifax Inc.?

Equifax Inc. (NYSE: EFX) is a global data, analytics, and technology company, providing insights to help people and businesses make informed decisions. The company has been in the spotlight recently due to a rise in scam texts targeting Canadians.

Why is Equifax Inc. going down?

EFX stock is down 5.5% on Oct 29, 2025 18:41

• The increased short interest in Equifax Inc. suggests that investors are bearish on the stock, leading to selling pressure and a decline in its price.
• Survey findings revealing one in three Canadians being targeted by scam texts may have raised concerns about data security and privacy issues, impacting investor sentiment negatively.
• Despite a recent price spike, the overall downward trend in the stock price over the past month and year indicates a lack of confidence in the company's performance, further contributing to the bearish market movement today.

EFX Price Chart

EFX Technical Analysis

EFX News

Is the Market Bullish or Bearish on Equifax Inc? - Equifax ( NYSE:EFX )

Equifax Inc's ( NYSE:EFX ) short interest as a percent of float has risen 20.0% since its last report. According to exchange reported data, there are now 4.29 million shares sold short, which is 3.96% of all regular shares that are available for trading.

https://www.benzinga.com/insights/short-sellers/25/10/48498251/is-the-market-bullish-or-bearish-on-equifax-inc

One in Three Canadians Targeted by Scam Texts in Just Three Months, Equifax Canada Survey Finds

One in three Canadians have been targeted by scam texts in just three months, according to new Equifax Canada research.

https://www.globenewswire.com/news-release/2025/10/27/3174355/0/en/One-in-Three-Canadians-Targeted-by-Scam-Texts-in-Just-Three-Months-Equifax-Canada-Survey-Finds.html

P/E Ratio Insights for Equifax - Equifax ( NYSE:EFX )

In the current market session, Equifax Inc. ( NYSE:EFX ) price is at $235.08, after a 1.63% spike. However, over the past month, the stock decreased by 7.55%, and in the past year, by 12.94%. Shareholders might be interested in knowing whether the stock is undervalued, even if the company is ...

https://www.benzinga.com/insights/news/25/10/48407844/pe-ratio-insights-for-equifax

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Equifax Inc. Price History

22.03.2025 - EFX Stock was up 8.7%

• Equifax (EFX) had a strong bullish movement today after releasing its Q1 earnings.
• The earnings and revenue exceeded estimates by 9.29% and 1.89% respectively, contributing to the positive market sentiment.
• Expectations of strong mortgage performance and global growth driving the company's revenue in Q1 boosted investor confidence.
• Despite concerns about anticipated earnings decline, the actual results appear to have reassured investors about Equifax's future outlook, leading to the bullish market movement.

02.09.2025 - EFX Stock was down 11.2%

• EFX stock had a strong bearish movement possibly due to escalating credit card fraud in Canada.
• The negative sentiment surrounding rising credit card fraud may have led investors to be cautious about Equifax's data security measures and potential financial implications.
• The overall market trend, with some big stocks like Fidus Investment Corp experiencing a decline in pre-market trading, might have contributed to the downward pressure on EFX shares as well.

21.09.2025 - EFX Stock was down 0.5%

• Despite surpassing earnings and revenue estimates in Q3, Equifax (EFX) witnessed a significant bearish trend in the market.
• The negative market reaction could be linked to concerns regarding future growth potential or company guidance.
• Investors may have anticipated better performance or outlook, prompting them to offload the stock.
• Macro-economic influences or industry-specific challenges could also have played a role in the downward movement of Equifax's stock price.

22.06.2025 - EFX Stock was down 8.5%

• The bearish movement in EFX today could be attributed to profit-taking by investors ahead of the upcoming Q2 earnings report.
• Despite expectations of rising EPS and revenues, investors might be cautious due to uncertainties in the market and potential economic challenges.
• The market might be reacting to concerns about the company's ability to sustain its growth momentum, leading to a temporary dip in the stock price.
• Traders could be adjusting their positions based on a mix of technical indicators and market sentiment, contributing to the downward pressure on EFX shares.

09.03.2025 - EFX Stock was down 5.3%

• The bullish perspective on Equifax's sustained growth and value proposition contrasts with the bearish movement in the stock today.
• Despite positive indicators, the market reaction may relate to broader economic dynamics or sector-specific challenges affecting EFX.
• Investors are advised to watch for any shifts in market sentiment or external influences impacting Equifax's stock performance.
• Evaluating investment choices in Equifax should account for both company-specific developments and broader market conditions.

18.11.2024 - EFX Stock was down 3.7%

• Equifax Canada's successful completion of a multi-year cloud transformation may have initially sparked positive sentiment, but the market reaction suggests that investors may have had concerns or reservations about the transition.
• The bullish analyst rating upgrades for other companies like ConocoPhillips and AMETEK may have diverted attention and capital away from Equifax, leading to a sell-off in the stock.
• Investors might be cautious about the potential impact of the cloud transformation on Equifax's financial performance in the short term, leading to profit-taking and a bearish trend in the stock price.

06.01.2025 - EFX Stock was down 5.4%

• Despite exceeding Q4 earnings estimates, Equifax (EFX) saw a downward trend in its stock performance.
• The anticipated revenue growth from strong mortgage activities did not resonate well with the market.
• The absence of key elements necessary for a potential earnings outperformance might have influenced the negative market trend.
• Investors potentially anticipated stronger outcomes considering the favorable earnings surprises.

16.05.2025 - EFX Stock was up 2.7%

• Equifax (EFX) stock saw a bullish movement as Canadian businesses are facing increasing debt pressure.
• Rising delinquencies and falling credit demand in sectors like retail and food services could be driving forces behind the bullish movement.
• Investors might be optimistic about Equifax's role in providing insights and solutions to businesses navigating challenging credit environments.
• The market movement could reflect confidence in Equifax's ability to address the evolving needs of businesses amidst growing debt concerns in Canada.

29.09.2025 - EFX Stock was down 5.5%

• The increased short interest in Equifax Inc. suggests that investors are bearish on the stock, leading to selling pressure and a decline in its price.
• Survey findings revealing one in three Canadians being targeted by scam texts may have raised concerns about data security and privacy issues, impacting investor sentiment negatively.
• Despite a recent price spike, the overall downward trend in the stock price over the past month and year indicates a lack of confidence in the company's performance, further contributing to the bearish market movement today.

27.05.2025 - EFX Stock was down 2.2%

• Analysts downgraded Equifax and reduced their estimates due to concerns surrounding the company's cloud services lacking a competitive advantage.
• BofA's decreased 2025 EPS estimate and price target for Equifax resulted in a bearish trend in the stock.
• The company's lowered revenue forecast for 2025, as opposed to consensus estimates, also influenced negative market sentiment.
• Questions about the strength of Equifax's cloud services may have caused uncertainty among investors regarding the company's future growth prospects, contributing to the downward movement in the market.

04.03.2025 - EFX Stock was down 8.3%

• The bearish movement in EFX stock could be attributed to a recent downgrade by a top Wall Street analyst, potentially signaling a shift in market sentiment towards the company.
• The analyst's change in outlook may have sparked concerns among investors regarding the future prospects of Equifax Inc., resulting in a sell-off of the stock.
• Investor reactions to the revised rating by the analyst seem to be influencing EFX stock price negatively, as they adjust their positions based on this new information.

22.09.2025 - EFX Stock was up 5.4%

• Equifax (EFX) experienced a strong bullish movement today following its Q3 earnings update.
• The company surpassed earnings and revenue estimates, with a significant year-over-year increase, leading to a raise in full-year guidance.
• Steady revenue gains across its Workforce, USIS, and International units fueled profit growth, showcasing the company's diversified revenue streams.
• The positive results and outlook from the recent performance likely instilled confidence in investors, driving the bullish momentum in Equifax's stock price.