ServiceNow Inc. ($NOW) Stock Forecast: Up 9.6% Today

What is ServiceNow Inc.?

ServiceNow is a leading cloud-based platform offering digital workflow solutions for enterprises to optimize operations and boost productivity by harnessing AI and automation technologies for innovation across various sectors.

Why is ServiceNow Inc. going up?

NOW stock is up 9.6% on May 15, 2026 13:41

• ServiceNow exhibited strong bullish momentum today.
• The positive movement is linked to an announcement of a long-term partnership with Experian to incorporate advanced AI capabilities into ServiceNow workflows aimed at accelerating decision-making in critical areas such as onboarding and risk management.
• Favorable market sentiment towards technology stocks, influenced by Cisco Systems' strong earnings and revised revenue outlook, likely contributed to the upward trajectory of ServiceNow's stock.
• Despite encountering some market misconceptions regarding the implications of AI, ServiceNow's robust fundamentals, including impressive subscription growth and high renewal rates, position the company well for future expansion, reinforcing investor trust and propelling the bullish market activity.

NOW Price Chart

NOW Technical Analysis

NOW News

ServiceNow, Experian Launch Multi-Year AI Automation Partnership

ServiceNow and Experian have announced a multi-year AI automation partnership to integrate Experian's Ascend capabilities into ServiceNow workflows. This collaboration aims to enable autonomous AI agents for faster decision-making in areas like onboarding, risk management, and model governance, particularly benefiting highly regulated industries. The partnership seeks to help organizations scale AI deployments beyond pilot programs by addressing data limitations, which is a major barrier for many businesses.

https://www.benzinga.com/trading-ideas/movers/26/05/52592521/servicenow-experian-launch-multi-year-ai-automation-partnership

Paycom Software Inc. stock (US70432V1026): earnings reset keeps investors on edge

Paycom Software Inc. is working to stabilize its growth after a period of volatility caused by slowed growth and a guidance reset in late 2023 and early 2024. The company, which specializes in cloud-based HR and payroll software for small to mid-sized US businesses, is focusing on new products and mid-market clients. Investors are closely watching its ability to return to a predictable growth path and manage operating costs in a competitive market.

https://www.ad-hoc-news.de/boerse/news/ueberblick/paycom-software-inc-stock-us70432v1026-earnings-reset-keeps-investors/69341214

BlackLine, Upland Software, ServiceNow, Strategy, and AppLovin Stocks Trade Up, What You Need To Know

Several software stocks, including BlackLine, Upland Software, ServiceNow, Strategy, and AppLovin, saw significant jumps after Cisco Systems reported robust earnings and an upgraded annual revenue forecast. Cisco's positive results, driven by strong demand for AI infrastructure from hyperscaler clients, fueled optimism across the tech sector, benefiting companies that supply essential networking hardware. Upland Software, despite a recent dip due to higher-than-expected CPI data, experienced a substantial spike, reflecting the market's reaction to the broader positive tech sentiment.

https://www.tradingview.com/news/stockstory:4264baca7094b:0-blackline-upland-software-servicenow-strategy-and-applovin-stocks-trade-up-what-you-need-to-know/

Pegasystems stock (US70450Y1038): New research highlights workplace tech impact

Pegasystems released new research highlighting the negative impact of ineffective workplace technology on employee engagement and productivity. The company's stock, symbol US70450Y1038, traded at 32.72 USD on OTC Markets, experiencing a 3.79% drop. This research reinforces Pegasystems' focus on AI-driven low-code platforms to optimize business processes and address challenges in hybrid work environments.

https://www.ad-hoc-news.de/boerse/news/ueberblick/pegasystems-stock-us70450y1038-new-research-highlights-workplace-tech/69337014

ServiceNow: The Market Is Misunderstanding The Effects Of AI (NYSE:NOW)

ServiceNow (NOW) is experiencing a market misunderstanding regarding AI's impact, leading to an "awful beatdown" despite strong fundamentals. The company's deep integration into large enterprises, coupled with its "land-and-expand" strategy and high renewal rates, makes its platform highly resilient to AI-driven disruption, allowing it to act as an AI control tower. The author assigns a Strong Buy rating due to robust subscription growth, 25% year-over-year RPO growth, a 98% renewal rate, and a projected 57% upside based on discounted cash flow analysis and strategic AI positioning.

https://seekingalpha.com/article/4904769-servicenow-the-market-is-misunderstanding-the-effects-of-ai

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ServiceNow Inc. Price History

27.03.2026 - NOW Stock was up 5.5%

• The bullish movement in ServiceNow's stock today could be attributed to positive sentiment in the tech sector, driven by the upcoming big-tech earnings reports providing insights into AI spending ROI.
• Additionally, the overall market optimism, as seen in the record highs of the Nasdaq 100 Index and QQQ ETF, could have contributed to the bullish trend in NOW.
• An endorsement of CVS Health over ServiceNow might have led some investors to shift their focus towards other opportunities, potentially impacting the stock's performance.
• The reduction in holdings of Invesco QQQ by a wealth management firm and other investors adjusting their positions in QQQ could have redirected some capital towards individual stocks like ServiceNow, boosting its bullish movement.

29.03.2026 - NOW Stock was down 5.3%

• The downturn in NOW, Inc. might be linked to the prevailing negative sentiment in the energy sector, potentially influenced by uncertainties around oil price fluctuations and geopolitical issues impacting supply chains.
• Investors appear to be responding to recent challenges faced by various companies, notably Salesforce, which experienced a considerable stock price decline. This development could be affecting the broader tech sector and stocks like NOW, Inc.
• The upcoming earnings report from Microsoft and cautious predictions from analysts could be contributing to a risk-averse mood in the market, prompting the downward movement in NOW, Inc.'s stock.
• A general lack of confidence in tech and energy stocks, influenced by company-specific obstacles and wider economic conditions, is likely driving the downward trajectory in NOW, Inc.'s stock value.

23.03.2026 - NOW Stock was down 16.8%

• ServiceNow Inc. (NOW) witnessed a significant decrease in its stock price today, potentially influenced by sector-wide and company-specific concerns.
• The stock's decline may be linked to delays in business deals and planned investments in artificial intelligence impacting profitability, in light of recent developments involving other companies.
• Furthermore, reports of prominent investor actions in the software sector, such as Michael Burry's purchase of Salesforce shares amid market uncertainties, could have contributed to negative market sentiment towards ServiceNow and similar companies.
• In summary, ServiceNow Inc. (NOW) appeared to be affected by industry-wide apprehensions regarding artificial intelligence, internal factors impacting financial performance, and broader market sentiment influenced by notable investors, resulting in today's bearish movement.

23.03.2026 - NOW Stock was down 17.5%

• ServiceNow's first-quarter revenue surged to $3.77 billion, indicating its solid fundamentals and strong market position.
• Despite the impressive revenue figures, the stock dropped as the company projected a lower subscription gross margin for the full year, citing recent acquisitions as a factor. This led to concerns among investors regarding profitability.
• The market's response suggests that although ServiceNow is performing well financially, the focus on margin outlook and profitability took precedence over positive revenue forecasts and successful AI-driven products.
• The varying opinions on ServiceNow's performance underscore the fine line between growth prospects and profitability, influencing the negative movement in the stock today.

15.04.2026 - NOW Stock was up 9.6%

• ServiceNow exhibited strong bullish momentum today.
• The positive movement is linked to an announcement of a long-term partnership with Experian to incorporate advanced AI capabilities into ServiceNow workflows aimed at accelerating decision-making in critical areas such as onboarding and risk management.
• Favorable market sentiment towards technology stocks, influenced by Cisco Systems' strong earnings and revised revenue outlook, likely contributed to the upward trajectory of ServiceNow's stock.
• Despite encountering some market misconceptions regarding the implications of AI, ServiceNow's robust fundamentals, including impressive subscription growth and high renewal rates, position the company well for future expansion, reinforcing investor trust and propelling the bullish market activity.

24.03.2026 - NOW Stock was up 5.1%

• ServiceNow's stock saw a notable increase today following an endorsement from D.A. Davidson with a price target of $190.00, suggesting a potential upside of 71.5%.
• The positive reception from analysts and a strong consensus for buying ServiceNow shares were key factors in the stock's positive performance.
• The encouraging prospects for ServiceNow were reinforced by the overall optimistic sentiment in the tech sector, exemplified by Morgan Stanley's favorable outlook on Intuit with a price target of $580.00.
• ServiceNow's innovative offerings and growth opportunities, particularly in workflow automation, likely appealed to investors, contributing to the stock's rise despite recent market fluctuations.

01.04.2026 - NOW Stock was up 5.1%

• ServiceNow's bullish movement is supported by analysts' positive outlook, anticipating robust revenue growth for 2026. This growth is propelled by strategic alliances and AI-native offerings.
• The company's market performance and potential upside are boosted by its expansive partner ecosystem and continuous platform innovation.
• Companies in the Asia Pacific region accelerating SAP modernization could indirectly boost ServiceNow as modernized systems may require advanced workflow and AI capabilities, aligning with ServiceNow's core offerings.
• The collaboration between Palo Alto Networks' Unit 42 and Armadin to enhance AI-driven defense services underlines the increasing importance of AI in cybersecurity. This trend positions ServiceNow, with its emphasis on AI adoption, favorably for future opportunities.

07.04.2026 - NOW Stock was up 5.4%

• Analysts' bullish ratings and high price targets for ServiceNow (NOW) reflect strong confidence in the company's growth potential, which influenced investor sentiment and contributed to the stock's bullish performance.
• ServiceNow's emphasis on tackling the obstacle of fragmented data impeding enterprise AI adoption through new data capabilities has likely resonated with investors, indicating the company's dedication to innovation and overcoming industry challenges.
• The positive outlook on technology stocks, as indicated by analysts' recommendations for Datadog (DDOG) and ServiceNow (NOW), may have further supported NOW's bullish momentum during the recent trading session.

14.04.2026 - NOW Stock was up 5.2%

• ServiceNow's partnership with Accenture to launch an engineering program for agentic AI integration showcases the company's commitment to advancing AI capabilities, which likely contributed to investor optimism and drove the bullish movement in the stock.
• The significant increase in stake by World Investment Advisors and Atlantic Union Bankshares Corp indicates growing confidence in ServiceNow's future prospects, particularly after the company reported strong Q1 earnings and provided an optimistic outlook for accelerated growth.
• The positive analyst sentiment and average price target above the current value of the stock further support the bullish trend, as investors anticipate continued profitability and expansion in ServiceNow's market presence.
• Overall, the strategic initiatives, positive earnings reports, and increased investor interest in ServiceNow have propelled the stock to a bullish trajectory, reflecting the market's confidence in the company's AI-driven growth strategy and financial performance.

05.04.2026 - NOW Stock was down 5.3%

• The bearish movement in ServiceNow's stock today could be attributed to various factors:
• The increased institutional interest from Truist Financial Corp might have led to profit-taking by some investors, causing a temporary dip in the stock price.
• Despite the positive sentiment on the company's long-term AI-focused growth, insider selling and trimmed analyst price targets could have raised concerns among some market participants, leading to a sell-off.
• The overall market sentiment towards AI stocks might have been impacted by concerns over valuation multiples and rising AI-related issues in the IT services sector, contributing to the downward pressure on ServiceNow's stock.
• The acquisition of shares in Arista Networks by QRG Capital Management Inc. and the positive outlook for the company could have diverted some investor attention away from ServiceNow, affecting its stock performance negatively.

08.04.2026 - NOW Stock was down 5.3%

• NOW, Inc. faced bearish movement possibly due to profit-taking or concerns about future growth.
• Five9's stock price increase, attributed to being undervalued, emphasized the significance of fundamental analysis in influencing market sentiment towards tech companies like NOW, Inc.
• Speculation of former President Trump's interest in reviving "Project Freedom" could have caused market uncertainty, leading to a broader equities sell-off, including NOW, Inc.
• Positive earnings and partnerships from tech firms like Teradata, Nano Nuclear Energy, and IBEX Limited may have diverted investor focus, contributing to NOW, Inc.'s bearish performance.

07.04.2026 - NOW Stock was up 5.6%

• ServiceNow's bullish movement can be attributed to the positive analyst sentiment and high price target upside, indicating confidence in the company's growth prospects.
• The overall bullish trend in technology stocks, as highlighted by analysts' positive outlook on ServiceNow and other tech companies like Datadog, contributed to the stock's upward momentum.
• The market's focus on innovative technology solutions, such as ServiceNow's workflow automation platform, amidst challenges faced by enterprises in managing AI models, likely boosted investor confidence in the stock.
• The news about FedEx director exercising options and retaining shares did not have a direct impact on ServiceNow's bullish movement, as it was a standard procedure and not indicative of any market-moving developments related to the company.